Benefits of Membership
The CALM website is a portal to a range of services to labour communicators who want to engage their membership and the public.
It also serves as a point of contact for anyone looking for information about the labour movement and communications.
- Send online newsletters and track statistics such as open rates and click-throughs
- easily manage email lists
- gather photos and visuals from a database
- access tutorials and tip sheets for more effective online and media communications
- promote articles, photos, and newsletters through social media
Labour News, Visuals, Infographics
CALM publishes original and aggregated labour news, opinion, and investigations, and infographics and visuals that members can download and use in their print or online newsletters.
Yearly CALM Awards
The annual CALM awards recognize excellence in union publications and productions in a variety of categories and classes. Entries are judged by independent experts and awarded at the annual CALM conference.
CALM Conferences - building skills
CALM holds a yearly conference in the spring, alternating between the west and east of Canada. The conference is an opportunity to meet and network with colleagues from across the country. Seasoned communicators facilitate workshops designed to help members acquire new skills in writing, editing, photography, design, video, web design and development, and strategic communications and organizing.
For those members looking for more specialized trainings, CALM offers tailored workshops that will help members develop skills in creating media strategies for longer term campaigns, framing, story-based narrative analysis, understanding the media story cycle, and building relationships with reporters.
Media strategy consulting
Not sure about the strength of your media strategy for a campaign or issue? Want to improve the chances of getting your event or action covered by a daily or national newspaper or media outlet? We can arrange a session over the phone or Skype to offer constructive feedback and suggestions about your media strategy, framing, messaging, pitches, and other elements of your communications and media work.
For requests or more information, or to schedule a call, please email the CALM editor.
Other Services on the Way
- Alternative labour media newswire
- Labour News Bytes
- Labour podcasts