Member Resources

These presentations are available for use, in whole or in part, by CALM members. When you use this content, please ensure you give credit to the author of the presentation and the union or organization that they work for.

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This presentation is from a workshop at the 2022 Annual Conference. Please click the link to view the presentation. https://www.canva.com/design/DAFCfo2HmS0/_mhgk_abYLA2LXeQzc9KiA/view?utm_content=DAFCfo2HmS0&utm_campaign=designshare&utm_medium=link&utm_source=publishsharelink

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This presentation is available to view online, using the following link: https://www.canva.com/design/DAFCdA1iifQ/e-LT4SajKACg_8RPJMFhyg/view?utm_content=DAFCdA1iifQ&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton#1

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Learn about what makes for effective campaign messaging: understanding la conjoncture, your audience and being authentic are all key to creating effective…